A11y-oop Branding Proposal

The application is designed to to screen the Accessibility related errors in a website.

The word “Alleyoop” is an offensive play in basketball that relies on teamwork and timing. A player throws the ball near the hoop and a teammate will jump, catch the ball in midair, and dunk it.

“A11y” is an abbreviation for the term “accessibility” in which the “11” represents the number of letters omitted between the first and last letter.